Wednesday, February 12, 2014

A 'Barbie' Girl In A 'Barbie' World


Sneak Peek Mattel's "Barbie" doll,  cover girl for the "Sports Illustrated Swimsuit" 50th anniversary issue now available, featuring the iconic fashion doll alongside an array of supermodels including Christie Brinkley and Brooklyn Decker, as part of Mattel's "UNAPOLOGETIC" campaign:


"As a legend herself, and under constant criticism about her body and how she looks, posing ...


"...gives Barbie and her fellow legends an opportunity to own who they are," said Lisa McKnight, Mattel's senior vice-president of marketing.


As part of the campaign, there will be a collector Sports Illustrated Barbie doll...


"...an event at the Sports Illustrated Swimsuit Beach House


"...a billboard in New York's Times Square and @Barbie tweets #unapologetic" on Twitter. 


Sports Illustrated Swimsuit editor MJ Day said Barbie fits in with the swimsuit issues' "message of empowerment" for women.


A new "Air New Zealand" safety video, "Safety In Paradise" also features models Ariel Meredith, Hannah Davis, Jessica Gomes and Chrissy Teigen, celebrating the 50th issue.



The video was shot in New Zealand’s Cook Islands.



Air New Zealand said the airline was "...careful to ensure ‘Safety in Paradise’ has been produced in a way that is tasteful..."



Click the images to enlarge and Sneak Peek "Safety In Paradise"...