Take a look @ new footage of actress Megan Fox, a contender to play 'Poison Ivy' in "Gotham City Sirens" posing for "Frederick's of Hollywood", the US retailer of women's lingerie and inventors of the push-up bra:
"Frederick's of Hollywood", was started by Frederick Mellinger, inventor of the push-up bra in 1947.
Frederick's sold bras, panties, corsets, bedroom slippers, hosiery, bridal lingerie, special occasion lingerie and a whole lot more. The original flagship store was a landmark on Hollywood Boulevard in Los Angeles.
The store previously housed 'The Lingerie Museum' featuring 'The Celebrity Lingerie Hall of Fame'...
....exhibiting a collection of (washed) underwear including corsets and lingerie worn by iconic 1950's pin-up model 'Bettie Page'.
Today, the "Frederick's" brand and online operations are run by Authentic Brands Group.
Click the images to enlarge and Sneak Peek Megan Fox...
